To Boldly Go.....

[Qonos]

I really don't want this to sound nasty. Really. I don't. But I feel I must say this: I'm not impressed by appeals to Trek's in-universe, thematic ethos of "boldly going" or "generic optimism" as defenses for what is overwhelmingly a fiduciary decision on the part of a Hollywood movie distribution company. Really, the existence of Trek XI has no more to do with boldly going optimism than Aliens Vs. Predator, Saw V or Sex & the City: The Motion Picture (The harlot adventure is just beginning). Paramount has a franchise. They want to squeeze money out of it. That's it. Our only concern (and only real room for debate) is whether this latest attempt at squeezing looks good or bad to us considering what info we have to go on: advance word, creative team involved, the few divulged story elements, etc. All else--claims of raped childhoods (we geeks have such promiscuous childhoods that any claim of rape is suspect, the cry of a whore who hasn't been paid enough) on the one side, appeals to the Sacred Pillars of Trekkism on the other--is sheer phumphery.

To my ears, all this talk about the higher ideals of Star Trek (on either side of the debate, cheerleaders or naysayers) flirts with cultishness.

So your sort of on the shut up and watch the damn movie and decide if you like it or hate it later fence right?

 

[Procutus]

And for a modern audience, it was need to be able to sell it to non fans alike.

I agree with that completely. If this movie is truly going to be a summer tentpole film, as the suits at Paramount are hoping, then the appeal of this movie most definitely HAS to reach beyond us here at the BBS. It has to be an event, in the same way that LotR was or like The Dark Knight blew away the competition this year.

And I really think this film can do it.