Because somehow they've finally found the magical formula...how to make movies that are utterly terrible*, that make hundreds of millions of dollars. And they're probably afraid (rightly so?) that to have any of those films actually strive to be great would be to alienate the people that spend all that money.
Either that or they actually think they are making great movies. Which would be really sad.
*Okay, sometimes they are just "Eh, could have been a lot worse. It's just forgettable" rather than truly terrible.
Either that or they actually think they are making great movies. Which would be really sad.
*Okay, sometimes they are just "Eh, could have been a lot worse. It's just forgettable" rather than truly terrible.
