Re: Star Trek - $3 M Thurday - $161 M domestic
The advantage Trek has over NatM II is that while the latter is packaged as a "family movie", it may be a little too cute for families with older children (or, you know, younger dads who have the tastes of older children.) A certain percentage of those will prefer Trek.
Great hold for Trek, and very pathetic numbers for TS (the number included about $3 million from Wednesday midnight screenings). As I suspected Terminator was waaaaay overestimated by a number of analysts.
Trek has a very good shot at holding well against TS... Hell, I'm more worried about how it holds up against Night At the Museum II (i.e., family audience).
Yancy
The advantage Trek has over NatM II is that while the latter is packaged as a "family movie", it may be a little too cute for families with older children (or, you know, younger dads who have the tastes of older children.) A certain percentage of those will prefer Trek.