Maybe they're trying not to scare the new races the Borg meet?
By Tailoring the crews of the Assimilation Cubes as something familiar so the noobz don't completely freak the fuck out while they're being hunted.
The Borg do not think of themselves as evil. Assimilation is a good thing, that everyone should want once they know how good it is, it's their job to make the transition as comfortable as possible.
THIS is the Borg trying to be pleasant.
From Unimatrix Zero, pt. 2.
<boy runs into Borg Queen>
Borg Queen: Don't be frightened. Stand up; let me look at you.
Boy: You're one of the machine people. You're trying to hurt us.
Borg Queen: That's the last thing I want to do. I'm here to help you...All of you.
Boy: They said you want to assim...Assimi...
Borg Queen: Assimilate you. Yes. But that's nothing to be afraid of. You like having friends, don't you?
<Boy nods.>
Borg Queen: Assimilation turns us all into friends. In fact, it brings us so close together we can hear each other's thoughts.
Boy: Is that fun?
Borg Queen: Yes. It's fun.
<She steps forward. Boy steps back.>
Borg Queen: I was just about your age when I was assimilated. I was worried then, too. But when I began to hear the others...Hear their thoughts...I wasn't afraid anymore.
boy: Don't you miss your parents?
Borg Queen: They're here with me...Part of us. I can hear them right now. (looks at boy) Would you like to be with your parents? They miss you. They want to see you.
Boy: Can I talk to them?
Borg Queen: Soon. But first... I'd like to see more of this.
If only there wasn't the minor matter of her dismembering several drones for having a wrong type of dream in part 1, i'd almost think she actually believes what she says
