Foreign numbers VERY Dissapointing.

[Blue_Trek]

After 66 days in release and released in every foreign market.

Star Trek
Domestic: $251,970,795 / 66.7%
+ Foreign: $125,580,479 / 33.3%
= Worldwide: $377,551,274

I am not happy with 33.3% Foreign take, look at some of the other movies and how well they do comparatively.


X-Men Origins: Wolverine
Domestic: $178,841,391 / 49.2%
+ Foreign: $184,800,000 / 50.8%
= Worldwide: $363,641,391

Terminator Salvation
Domestic: $123,108,404 / 34.5%
+ Foreign: $233,300,000 / 65.5%
= Worldwide: $356,408,404

Fast and Furious
Domestic: $155,064,265 / 44.4%
+ Foreign: $194,250,339 / 55.6%
= Worldwide: $349,314,604

Angels & Demons
Domestic: $131,910,770 / 27.6%
+ Foreign: $345,500,000 / 72.4%
= Worldwide: $477,410,770

Don't get me wrong as this movie has done better than every other Trek before it. But when you compare all the movies that have been released this year and how well some have done internationally compared to domestically.

I am just wondering if the previous movies didn't kill it over-sea's

Why aren't people in the foreign markets interested in a good Star Trek movie? And don't say the don't really like Sci-fi because look at the Star Wars take internationally it was very strong. Picked the weakest of the three movies.

AOTC
Domestic: $310,676,740 47.8% + Foreign: $338,721,588 52.2% = Worldwide: $649,398,328

People say it's too American, I don't buy that either.

Look at Independence Day that was very American.
Domestic: $306,169,268 37.5% + Foreign: $511,231,623 62.5% = Worldwide: $817,400,891

I am truly at a loss as to why. I know we have discussed this before, but I thought I would show some stats to show how backwards this is.

Was there any intentional reviews we could look at to get a sense how this movie was perceived intentionally. We know the domestic write ups were all awesome.

Google - 4.2/5
Boxofficemojo - A-
Rotten Tomato's - 95/100
Metacritic - 83 Universal Acclaim
Yahoo Users - A
IMDb - 8.4/10

Everybody on this board already knows this, but if a person that lives oversea's were just searching on the internet to see if it had a good rating, they would find only positives, on the internet anyways.

 

[MANT!]

well for one thing I think Paramount got cold feet on the foreign release..showing it in fewer theaters than it's rivals...

http://www.variety.com/article/VR1118003424.html?categoryid=19&cs=1

Paramount opted to open "Star Trek" in far fewer venues than Fox's launch last weekend for Wolverine,"which debuted with $73.1 million at 9,234 playdates. In its second frame, "Wolverine" grabbed its top figures in the U.K. with $3.3 million, France with $3.25 million and Brazil with $2.3 million -- beating "Star Trek" in the latter two territories.

Lack of non-English marketing campaigns combined with it's rather limited foreign theatrical release combined to keep the numbers down..

but really it's not that disappointing as it really did rather well in foreign release considering..

 

[RAMA]

It will be shown in more markets when the sequel comes out. That was a big problem...however, I think the movie surpassed studio expectations by about $25 million.

 

[trampledamage]

well for one thing I think Paramount got cold feet on the foreign release..showing it in fewer theaters than it's rivals...

http://www.variety.com/article/VR1118003424.html?categoryid=19&cs=1

Paramount opted to open "Star Trek" in far fewer venues than Fox's launch last weekend for Wolverine,"which debuted with $73.1 million at 9,234 playdates. In its second frame, "Wolverine" grabbed its top figures in the U.K. with $3.3 million, France with $3.25 million and Brazil with $2.3 million -- beating "Star Trek" in the latter two territories.

Lack of non-English marketing campaigns combined with it's rather limited foreign theatrical release combined to keep the numbers down..

but really it's not that disappointing as it really did rather well in foreign release considering..

I think this is right. Star Trek isn't so completely part of the pop culture references overseas as it is in America, so it needed the advertising and saturation in cinemas. And it didn't get it.

There isn't some mass-anti-American sentiment, or anti-Star Trek. It just wasn't on people's radars.

Next time... next time...

 

[Blue_Trek]

So the answer is poor advertising and less theaters then.

Well I hope that they learn from their mistake next time out, for XII.

 

[Shazam!]

Why aren't people in the foreign markets interested in a good Star Trek movie?

They are.

 

[Blue_Trek]

Why aren't people in the foreign markets interested in a good Star Trek movie?

They are.

Well they never showed up, did they?

 

[Similitude]

$125 Mil means they certainly showed up. Maybe not as much as we hoped, but they certainly showed up.

Compare it to previous other Trek films and how it managed to do International Vs. Domestic.

 

[Shazam!]

Well they never showed up, did they?

 

[Too Much Fun]

Well, I did my part. I watched it while I was overseas. It's called "Star Trek: The Beginning" over here.

 

[Rii]

Why do Americans like comic books? Who gives a shit?

 

[Blue_Trek]

Well even Nemesis had a higher percentage of foreign take than this movie, that says something.

I will say it again the actual numbers are historically excellent, the percentages suck comparatively.

 

[trampledamage]

Why aren't people in the foreign markets interested in a good Star Trek movie?

They are.

Well they never showed up, did they?

$125 Mil means they certainly showed up. Maybe not as much as we hoped, but they certainly showed up.

Compare it to previous other Trek films and how it managed to do International Vs. Domestic.

Exactly. The Trek fans around the world have gone to see this movie - it's been incredibly successful for a Trek movie.

The point is, with all the advertising in North America, people who aren't Trek fans went to see Star Trek too. Legions of them. I think that's what's missing from the overseas numbers (not that I'm saying no non-fans have been brought to Trek overseas, but not as many).

 

[Flake]

It did great in the UK, much better even than Iron Man. Great in Australia, don't forget Canada it did excellent there. Germany did so-so, but relatively good compared to the rest...

I would say that the new Trek has got a foothold in other territories. For example, in France Trek was almost non-existant and it has gone from nothing to a respectable $7,000,000 - Nemesis did $260,000!

In the time between now and the next movie more and more people will be exposed to it through DVD sales, rentals and finally television. Those who had reservations because of the name 'Star Trek' will check it out and they will like it enough to catch the next one in the cinema.

I fully believe that the next movie will double what this one did overseas.

 

[IndyJones]

Well even Nemesis had a higher percentage of foreign take than this movie, that says something.

I don't think that says what you're implying it does.

 

[JonWes]

All that means is that Nemesis bombed in the US so badly it made the foreign take look better in comparison. Nothing more. It's a great start. Look at it that way.

 

[davejames]

Why do Americans like comic books? Who gives a shit?

Ha ha, agreed. It doesn't really hurt my ego that the rest of the world doesn't love Trek as much as we do.

I mean, we're already guaranteed a sequel, so what's the problem?

 

[Kpnuts]

There was almost NO advertising for the film in London, of all places.

I saw a couple of posters on the underground, and the trailers at the cinema. That's about it. Shocking marketing. Having said that, we still got very healthy crowds here.

 

[JarodRussell]

The point is, with all the advertising in North America, people who aren't Trek fans went to see Star Trek too. Legions of them.

Somehow I highly doubt that. I've been reading here and elsewhere stuff like "I've seen this ten times already!" from a lot of Trekkies. I think the movie missed that "new audience", it was the old Trek fans who went in there six, seven, ten times and boosted up the box office.

 

[Cyrus]

Given the performance of previous Trek movies and that the studio expected $100 million, I don't see how this could be considered very disappointing or even mildly disappointing.

As Trek fans we may want it to do much better and maybe the next movie will do so, but the expectations have to be realistic. These are positive results and I am sure the studio is happy with it.