An idle thought...
From the article:
Going with a new crew means you’re betting on the mere abstract notion of Star Trek as an IP, something that has frankly never been tried for the movies. Going with another reboot means offering up another arbitrarily young, sexy, charismatic cast of folks playing characters defined by the original TV show cast and redefined by the Bad Robot-produced trilogy. Moreover, the very idea of a famous IP getting a young-and-hot recasting/reboot may have been unique in 2009, but now it’s almost par for the course. Heck, much of what made Star Trek special in 2009 (a mega-budget swashbuckling sci-fi adventure starring hip new actors) is now what everyone is trying to do in Hollywood.
This was somewhat interesting to me, because that's what I think they should go with, a new crew. And yes, bet on Star Trek as an IP. Because I'm not sure what else you can do at this point.
Also, and at risk of stating the obvious... story. What the story is will determine everything. But starting with a new cast is a very good way to get attention.
They're rebooting Buck Rodgers. On the surface, maybe not all that interesting. It's Buck Rodgers. It's kind of cool, but yeah... it's older and deader than Star Trek ever was.
But wait, George Clooney is involved. Albeit, only in a
producer capacity, but now you have attention and anticipation.
With
Dune, the cast with Timothée Chalamet and the rest are a big selling point. And I guess if Denis Villeneuve had also cast Sting in a role, and any role, then that would have been a thing too...
Anyway, the cast may not save the movie from being the next
John Carter box-office-wise, but it gets attention. And now we're back to story. And the story of
Dune is the story, so you can't change that at this point, but the story (and how well it's received by today's audience) is what will make or break the movie.
I hope it does well. And I'm sure Warner Bros. knows that it will not make a great of money in the current climate, even coming out in October. And releasing it on HBO Max won't help the box-office either. Because I know I'm not going to the theater to see it. No, I'm reactivating my HBO Max subscription specifically for
Dune; so they will still get money in the end, just not as big of a box-office number under normal circumstances.
As an aside, the other week they announced
a new showrunner for the Bene Gesserit
Dune: The Sisterhood HBO Max series. The show already had my attention, now even more so.
A new Star Trek movie though, starring hip new actors is the way to go, I think. Generate excitement that way. Because the creators involved aren't big names at this point. They're not a Quentin Tarantino or anything. So who the cast will be is what will build the excitement and anticipation, and then you turn it over to the story, and then that has to deliver... at risk of stating the obvious, again.