This is an odd assumption. Fuller did, yes, but then Kurtzman and the rest had to work with what was given to them because, well money isn't infinite. So, they tried to go thematically a new direction and bring in those touchstones of Trek, as I mentioned before. They tried combine a lot of things that Fuller wanted to do in to one. In short, the challenges were not meant to draw ire of fans, but work within the framework set up. Short of burning it all to the ground and doing a tax write off. Which, reading this thread, sounds like many would prefer.
And every time the ire of the vocal fans got prodded they withdrew. They contracted. They jumped to the 32nd century but that's not good enough. It's not "Star Trek!" was the rallying cry I would see. So, they would bring in a touchstone, like the 10-C aliens, a reflection of both the Doomsday Machine and V'Ger.
To my view, it was always reactionary. And, again, for me, Burnham and Saru and them kept me invested, but that doesn't make the choices good. It, sadly, reflects a fear based storytelling, rather than necessarily a story with conviction.