In Atlanta, from my birth in 1962 to 1970 when we moved out of state, I think we got the "Big Three", NBC, CBS and ABC since I vaguely recall programming scattered across the three major networks. There was also an independent station we could receive, channel 17, which would evole years later into TBS.
When we moved to Birmingham, Alabama, we still just got 4 stations via "rabbit ears", again, the "Big Three" and the fourth being the recently developed PBS.
So, as others have noted, one's choices were limited. If one didn't like one program, one had, at most, 3 other choices, depending upon the time of day since the educational network did not broadcast all day like the others. Even the national affiliates "signed off" for 5 or more hours at night.
It wasn't until I moved to south Georgia in 1977 did I have the opportunity for more channels. Despite being what some might consider a "sleepy southern town", my community had a decent cable service (for the time). With a converter box, all 12 channels upon the VHS dial were filled, and with far crisper images that I had previously experienced.
But until I turned 14, four channels was the most I had. But in those days, that was a pretty good selection. Before my grandmother had cable installed, several months after I moved in with her, we got just 2 channels, CBS and NBC...and a very "snowy" ABC...on a "good" day.
I won't be so arrogant as to claim, "And we like it that way!" like an old fart, but since that was what was available, well, we "accepted" it.
Sincerely,
Bill