box office
- Thread starter oktay
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One should keep in mind that Suicide Squad was PG-13, while both BoP and The Suicide Squad we're rated R. It might be that Harley Quinn's audience appeal is too much towards teenagers to carry a movie minors aren't allowed to see.
Yeah, nothing there that would appeal to teenagers.
I remember when I was in high school I took a marketing class and our teacher told us that, at the time, studios didn't make the majority of the money off a movie until the DVD release, so the theatrical release was basically a giant commercial for the DVD. I'm not sure if that would still apply with the rise of streaming, since this was several years before streaming started.
I think I mentioned this upthread, but most IP money is made off of tie-in merchandise. So, if Superman makes 500 million, it will likely make twice that much in tie in products. (I don't know if this is still true, but I remember my kids having all kinds of film merch from Avengers covered notebooks to Minion shaped erasers.
The studio gets tons of money from merchandise of IPs like DC. License fees and royalties for merchandise and promotions for these movies can run into nine figures.
It's not impossible that Supes got a new chest shield in this movie partly to create a unique element for tie-in merchandise.
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Little kids went out as her for Halloween.
I'm honestly convinced that this drives visual changes in most modern media. How can we get the customer who has bought something to buy it again.
*Said as I look at the shelf that has the original, TMP, TNG, Abrams and SNW versions of the Enterprise.
It was the film to see in 1989 as the BIG BUZZ behind it wasn't actually Batman per se, but the fact Jack Nicholson was playing/cast as The Joker <--- That who and what A LOT of people went to see at the time.
Maybe $550-ish by the time the theatrical run is over?
Most of the estimates are higher than that. It's going to hit $500 million early in the next week, and the legs on the thing are still strong domestically.
You have to bear in mind that "OS is weaker than hoped" does not mean "OS is trivial or nonexistent." Overseas box office right now is over 40% of the movie's take.
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