Continuity and canon were only vaguely the topic here, people were just under the false impression that various tie-in publishers simply didn't have the license for TAS rather than it just being Arnold's personal preference. But there has to be some discussion of content, doesn't there? I mean, you're licensing some subset of the IP of another company, so wouldn't a licensing agreement have to spell out what exactly it is you're licensing? Like, getting outside Star Trek, Fox's licensing agreement with Marvel would have to specify what exact properties they have the right to use in some form, I would have to think. There would have some kind of language somewhere laying out how exactly they determine if a given character is a part of the X-Men or Fantastic Four franchises in such a manner that Fox would be allowed to use them, and that would have to get to details of the characters in some fashion.
Is that really negotiated in a completely separate contract? That seems strange to me, since it seems to me like one of the core purposes of a license agreement should be to explain what exactly it is you're licensing; all those other business details for how you can use the IP are pointless if you don't have a clear idea what IP it is you're using in the first place. Or do you not mean identification of property when you talk about content?
I was basically addressing the idea that something like whether TAS counts is is more likely to be worked out at the creative end than something spelled out in the contract, but, yes, you're right that if it's something like Marvel Comics, that has plenty of "subsets," a contract to do FANTASTIC FOUR books doesn't automatically give you the rights to do X-MEN books. On other hand, it's unlikely that the FF contract will spell out in detail precisely which Marvel characters and concepts are included under the license and which are off-limits; that's something that's more likely to be worked out between the editor and Marvel's licensing department further down the road. And we're not a talking a "completely separate contract." We're just talking back-and-forth conversations during the approval process.
"Can we mention SHIELD in a FF book? How about A.I.M.?"
"Sure. Why not?"
"Can we use Wolverine--and put him on the cover?"
"Now you're pushing it . . ... "
And, of course, in most cases, you don't have "subsets" to deal with. A contract to do FARSCAPE books means you have the rights to, well, FARSCAPE. Ditto for WAREHOUSE 13 or SUPERNATURAL or THE X-FILES or THE LIBRARIANS or whatever.
One funny case: Years ago, when I did a deal to publish a line of original ZORRO novels, it was very specifically for the original "Don Diego" Zorro from the original novels, NOT for the then-new Antonio Banderas movie version. The rights to
that Zorro went to another publisher.
Ran into the same issue with MORTAL KOMBAT several years back. I had the rights to do books based on the MK
movies, but another publisher had the rights to do MK books based on the video game. This caused some confusion in the marketplace . . ...