I'm not sure that "how long it takes in Photoshop" is the measure of a good cover. Composition, color, drawing the eye-- those things seem important, too. You're right that it probably takes no more than ten minutes to pick a typeface, but that ability to pick a typeface and position it well is the result of years of graphic design experience. Anyone who's looked at covers of self-published sf novels knows that lots of people are very good at picking cover fonts and layouts that just scream "amateurish."No doubt the man is very talented, but that Hall of Heroes cover is like staring into the Ark of the Covenant.
Just to be clear, there are a lot of great looking Trek covers out there. These guys are light years ahead of my skill level. But there are some covers that look rushed or just half-assed.
Dayton Ward speculated on his website that the reason that the German covers look so much better may be because the artists have more time to work on them than there American counterparts. I think that there is probably a lot of truth to that. So, I can excuse them not looking like masterpieces. That still doesn't explain why some of them look so rough. I would guess that 90 percent of the covers that don't involve creating new 3D rendered images can be done in a few hours at most.
I mentioned recently that I thought Alan Dingman had a hand in creating some great looking covers. He's had a couple of duds, but I think he's good. Here is one of his covers:
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Now, I want to reiterate that I am no artist, and I suck at Photoshop, but anyone who even knows the basics of the program could recreate this image in less than an hour.
You have three main layers here.
1) A stock profile pic of Spock. If you haven't done so already, you would need to add an alpha channel and then cut Spock away from the rest of the image. Then tint the image to the color of your choice. The type of tinting used here is as easy as sliding a bar with a pointer. This should take 10 minutes at most.
2) The cg ruins. These may be the same renderings he used in A Choice of Catastrophes. Just a different POV. If so, you would just need to desaturate the image and tinker with the contrast and levels until you get what you're looking for. Another 5 minutes worth of work.
3) You don't have to have a layer for the swirling background, but it would be much easier if you do. Probably just experiment with your brushes until you find the texture you want. Dab away. 10 minutes.
Merge your layers. Maybe use a blur tool to make sure the layers mesh smoothly. At this point I'd probably spend some time experimenting and tweaking. If you were satisfied, you would probably need less than 5 minutes to make it look decent.
All that's left is to add your logo and text. The logo is probably already saved as a png or something, so you'd just drop it in. The text for the title and author's name is pretty generic. Just create 2 text layers, choose your font and adjust till you're satisfied. Maybe 10 minutes here if you're indecisive.
Save your file in a lossless format and that's all she wrote.
I don't think the cover above is bad or anything, or that a cover must be the product of days of toil, I just wanted to illustrate how quickly some of them could be produced.
Another thing I dislike about some Trek covers is how undistinguished they are. There are a lot of them that just aren't eyecatching. I think this happens because, one, the artists may only have a general idea about what the book is about and, two, having a stock image of a popular character may sell more books than a beautiful cover. Still, I wish they would employ a little more creativity.
Author: My book is about Spock and Bones being besieged by giant six legged man eating leeches after getting trapped on a Hellish swamp planet!
Artist: Great! Here's a pic of the Enterprise floating lazily in a generic starfield.
But then I thought it was a pretty weird choice for Drexler to use CG sculpted characters for the Prey covers, which would have probably taken way longer than actually just drawing and painting them in photoshop (and honestly, would have looked better in my opinion). His zbrush sculpts end up kinda looking 2D anyway the way he does lighting so it was just an odd choice to me all around.
Dayton Ward speculated on his website that the reason that the German covers look so much better may be because the artists have more time to work on them than there American counterparts.
Covers are commissioned when the books are still at the outline stage, which explains a good deal.
The idea at outline (and, thus, cover design) stage was that Hell's Heart would be two-thirds TNG and one-third TOS, or slightly more. It ended up being about 25%, but even I didn't predict that at the time. Regardless, I endorsed both Enterprises being on the cover, because covers are sales pieces, and the montage's sales message was always going to be that it wasn't just a TNG trilogy. It would've been no different than Worf and Spock figures appearing in montage. (Come to think of it, both Enterprises did face the same ship, but at different times.)
Jackal's Trick was a case where the plot said that the middle-third or Excelsior section would show an illusionist portraying the Kinshaya's devil, but I provided no guidance in the outline as to what the Kinshaya's devil looked like (much less the Kinshaya). In the writing, in fact, the Kinshaya reacted to Kahless as their devil, with the dragon as their war god. But because I had seen the cover by the time we were in proofreading, I made sure that a devil figure was among the ones that the crew activated on Ardra's ship.
That whole section went down to being about 10% anyway because that's all it required; that's not uncommon. In book three, I'd originally projected the middle chunk to flash back to Ardra and Shift at the prison, but decided on the briefer holodeck retelling so I could put Picard in it. No plan survives contact with the enemy, and no book exactly resembles its outline -- particularly if you think of a way to do it better.
Is there any hope for the DS9/VOY/ENT lines? It's a bit worrisome that there hasn't been any lined up...
I see! Thank you for providing insight on that matter.Covers are commissioned when the books are still at the outline stage, which explains a good deal.
-snipped for length-
Is there any hope for the DS9/VOY/ENT lines? It's a bit worrisome that there hasn't been any lined up...
I doubt it. I think S&S are going concentrate on TOS, TNG and Discovery going forward.
Can you comment on how the more recent books (including Discovery tie-ins) are doing sales-wise?I don't know about that. My understanding is that when the books started up again, they wanted to begin by concentrating on the established best sellers and of course the newest show, since a new beginning is a tentative thing and you want to start with your safest bets. But it doesn't necessarily follow that things will stay that way indefinitely. It's possible that things could loosen up somewhat once the line has regained a solid footing.
As I understand it, the belief has to do with the fact that there are so many new Trek shows in development. If we look at what we know of this year's current lineup, we have two Disco novels, two TOS and a TNG one in the lineup with possibly another TNG one by year's end. That's currently six novels. If following years follow the model of six to eight novels (likely if they're all trade paperbacks now) Then as years go on and new shows go in development, the novel lineup will likely be filled in with tie-in novels for the other shows. Indeed, the 2020 lineup could easily consist entirely of tie-in novels for Disco, the Picard show and the Section 31/Emperor Georgiou show.I don't know about that. My understanding is that when the books started up again, they wanted to begin by concentrating on the established best sellers and of course the newest show, since a new beginning is a tentative thing and you want to start with your safest bets. But it doesn't necessarily follow that things will stay that way indefinitely. It's possible that things could loosen up somewhat once the line has regained a solid footing.
The only recent Trek novel is the Disco one released earlier last month. The one before that (from Pocket that is) was over six months agoCan you comment on how the more recent books (including Discovery tie-ins) are doing sales-wise?
Can you comment on how the more recent books (including Discovery tie-ins) are doing sales-wise?
As I understand it, the belief has to do with the fact that there are so many new Trek shows in development.
Then as years go on and new shows go in development, the novel lineup will likely be filled in with tie-in novels for the other shows. Indeed, the 2020 lineup could easily consist entirely of tie-in novels for Disco, the Picard show and the Section 31/Emperor Georgiou show.
I think perhaps our best hope might be something Christopher mentioned some time ago, and that is the possibility of E-books based on the other non-running series (again because I don't want to put words in anyone's mouth this was not something he said was planned or in the works, just an idea). While I prefer print books, I'd take an E-book over nothing any day.
Actually that's pretty much what I was just about to post -- that maybe the e-novellas will resume at some point.
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