It's a very strong word.
In English, that depends a lot on the context. For example:
{Danny Vermin demonstrates at 1:32}
See? No big.

BritishSeaPower said:Why did Christopher Nolan go out of his way to say he disagreed with the ending of Man of Steel?
You'd think he'd self-flagellate for the sins of The Dark Knight Rises first, it's true.
(Love that band, BTW.
teacake said:I'm scared to death I will never love again.
Are you saying you've... got a bad feeling about this?

What does that mean, are we talking jumping out of the bushes with a mask on? Telling him elaborate stories about what the crew did to the toilets on set? Sneaking into his house at night with Zach Quinto and Simon Pegg and saying "you might know who we are, but we know who you are"?
More along the lines of working for Paramount Legal in drafting contracts; that sort of thing. Mundane stuff, but every once in a while something like this comes along.
