I disagree about this one being better than the TDK teaser. That trailer was chilling, effective, and simple. The dialogue between Bruce and Alfred spoke more volumes than any visuals could, and by only hearing the maniacal joker, we understand just how chilling he is. Plus the final visual, of the joker playing card, was great.
Sure, it wasn't as gripping as the actual trailer when released, but it was good.
And, what's more, the conversation that used, the one between Bruce and Alfred, went to the core of what the film was about, and it steered clear from most of the cliches that you see in trailers.
This trailer was full of cliches. The words shown on screen were not much different than almost any teaser traier including (and since) the Phantom Menace, about heroes and their journeys. Gordon's dialogue is simple, pandering and obvious.