Here's my theory about whassup at NBC: They desperately need not just hits but also a brand identity. CBS is cop shows for old people, FOX is guys, ABC is girls, CW is young girls who like vampires. What is NBC ("failure" is not an option)?
With the new honcho, Greenblatt, coming in from Showtime, and a pre-existing skew in what audience they have towards the higher-income levels, I can see an attempt being made to make NBC "AMC junior" just like AMC is "HBO junior" - an audacious, vault-five-levels attempt to make NBC not just a success but a classy success.
That would shed a whole new light on their moves so far:
Smash and
Prime Suspect are very AMC-feeling shows;
A Mann's World (now almost certainly dead), not so much.
Chuck is a reasonable fit, since despite its ratings, it has a rep for quality (mostly just a rep at this point, but it can coast for half another season on it.)
Of the genre shows, only
REM/Awake seems like a fit for the AMC style.
Playboy, S.I.L.A., Reconstruction and maybe that low-flying lawyer show would get pickups;
Wonder Woman and
Grimm would be the rejects.
I hope not, because
Grimm is the other series besides
Locke & Key that I most wanted to see, but I'm used to being disappointed by frakking pilot season!!!
