I guess we'll have to agree to disagree on this since I became a Trek fan because of Kirk.
I was in college far from home,, doing studies that seemed alien at times and with people I'd never met before. I noticed the similarity between my situation and Kirk's. He was a starship captain far from home (Earth), doing things I'm sure he wasn't prepared for (like hunting down a Horta) and with people he barely knew (the crew of the Enterprise).
So when I was struggling to finish that term paper or study for final exams, I asked myself what Kirk would do. I graduated with honors a couple of years later.
And OF COURSE Shatner's character was using flirting as a strategy. If a man got between him and the ship, Kirk would punch the guy out. But if a woman got between himself and the NCC-1701, he tried a kinder, gentler approach, and if that didn't work, he'd punch her out. Equal opportunity and all that.
I think it was during "The Mark of Gideon" that the only person on the ship besides Kirk was a woman whom the captain had to try and find out why the ship was practically empty. So he laid on the charm, but the woman responded, "I know you must be worried about what's happened to your crew." At that moment, Kirk's facial expression went from gigolo to fury. It took him a moment to get back into the proper mood.
At least when Shatner Kirk laid on the charm, it was either for real (he saw Edith Keeler and Miramanee die right in front of him) or a way to complete his mission.
This Kirk seems to display that behavior 80 to 90 percent of the time and for no other reason than hitting on the poor woman who happened to walk within a parsec of him. He has a LOT of growing up to do, and part of that is hopefully he won't use females for seeking sex and nothing else.
Kirk remains my favorite character in all of Trek. A traveler, a poet, an explorer, a clever strategist and a good friend to have during struggles and quiet times.
