Yes, but keep in mind that Pocket already dipped into that well in 2006 when, for the 40th anniversary of Star Trek, they reprinted four TOS books at a lower price point.Knowing the movie's coming out for 2+ years, and being given 5 more months definitely could have translated to a few more reprints and getting some more books on the shelves from Pocket's end. As per the editorial crisis, finding the files of an out-of-print book to have it sent to a printer doesn't require that much effort. And depending on how Pocket is structured, that decision / work wouldn't even be in editorial but production / design.
They utterly tanked.
Bookstores look at past sales history when they order books. They weren't going to order based on how a movie might do, they were going to order based on what these types of books did the last time they were released. And the last time they were released they sold for shit.
As to your second point, as Ian said, that is not at all true, and editorial's involvement in a reprint is almost as time-consuming as it is for an original novel.
Spoken like somebody who's never actually worked in book publishing.And as Jim Kirk famously said, "Risk is our business."

Your comparison doesn't really hold up for a number of reasons, the primary one being that there wasn't an entire section of the bookstore devoted entirely to Watchmen prior to this year. For all that JJTrek is rebooting and bringing Trek to a new audience, it's still a 43-year-old franchise that is familiar to lots of people (hell, half the lines and images in the film practically relied on familiarity with the original series and the first six movies). It's an existing popular property, one that has served Pocket in good stead since 1981.Publishers offered bookstores tons of Watchmen crap. I know this, because I can walk into a bookstore today and find a metric fuckload of it. Publishers and bookstores gambled on Watchmen. They didn't know if it was going to be a success or not. They took a risk. It's their business.
It's clear that bookstores didn't gamble on Star Trek. The question is -- did they not gamble on Star Trek because they thought it would not be a success? Or did they not gamble on Star Trek because Pocket gave them nothing to gamble with? Based on the quantity of Watchmen crap I still see, I'm inclined to believe the latter.
That's a sure thing. The new movie was a risk. So Pocket's attitude -- especially in light of a sharp economic downturn and a halved staff -- was to play it safe.
Mind you, I'm not saying they did the right thing or the wrong thing. I merely think that it's important to understand the thinking behind the decisions.
And again, it's possible that they wanted to do more -- a making-of book or some such -- but were not given the access they needed to do that. They did have one book that was specifically designed to be released at the same time as the movie as a primer for new fans -- Star Trek 101 -- and then Paramount moved the movie after the book had been solicited....