It depends. There are a few "film sets" for which I willingly turn my "critical eye" way down in sensitivity--Bond movies and Trek (movies and TV) are two (I have my internal rankings of each, but I don't hold them to the same "critical eye" I do other things)...
So you admit to being un-critical and pre-disposed to liking this film, rather than being objective.
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Generally, I approach movies by allowing for the goal of the filmmakers. I do not judge a comedy the same way I judge a drama or a thriller or so on. I usually have a pretty strong idea of what the filmmaker is aiming at before I see a film and I judge accordingly...
This is something that I'm curious about, short of reading every interview or article on the film prior to watching, digging through their trash for correspondence, hacking their email for same, or telepathy, how can you possibly know what the "goal of the filmmakers" are? Other than, as you mentioned, their "desire to make money."
I use historical feature films as a teaching tool (did my graduate research on it and published a small paper in an obscure journal on the subject) and I have specific criteria for those types of films...
Nice. My first graduate degree is in writing. I've written feature films, television episodes, novels, short stories, and comics. When it comes to bad writing, I'm a nit-picker.
"Perfection" is not one of them, however.
Your choice of words. I was quoting you. Nothing is perfect, ever.
As for Star Trek, I suspect my enjoyment of it, beyond the mere nostalgia factor, came from my relatively low demands of Trek in general in the grand scheme of my entertainment. I don't look for much more than "fun playing in the Trek playground" and I got that from the movie--plot holes and all. Those looking for something deeper are likely bound to be disappointed (either a little or a lot)...
Again, this is a fun movie. It's still poorly written.
For a small subset of those looking for something deeper, disappointment was inevitable owing to a different kind of nostalgia than mine--the nostalgia for something that was never really there in the first place, at least not to the degree that familiarity and comfort have led some to believe. Trying to be "objective" about something with which one has had years, if not decades (35 years and counting for me), is not impossible, but it seems, to me at any rate, like too much work. Either I enjoy it, or I don't. And I did enjoy it.
I disagree with your premise that there was never anything "deeper" in Star Trek. I also disagree with your premise that this perception is based on nostalgia. A simple viewing of many TOS episodes can easily show that there were morality plays involved, and therefore lessons that were hoped to be learned. There were episodes wherein the moral was wielded like a sledgehammer, others wherein it was a whisper, and others still without a moral.
I reject your attempt to call into question objectivity by placing it in scare quotes. Yes, nostalgia clouds our perceptions. However, you are professing your nostalgia and gushing over the movie, while I am simply pointing out the plot holes that exist. I too am nostalgic, but certainly not about plot holes. Never did I claim that prior iterations of Trek were free of these signs of bad writing.
The more familiar we are a thing, the more vigilant we must be to retain our objectivity.
You learned to type on a typewriter.
As opposed to a computer keyboard? I did (as one can infer from my age) but I do not understand the relevance of this statement.
I have no idea what your age is. That you have children does help somewhat, but you could have had your first quite early in life, I don't know. It was a simple observation from the extra spaces you include in your posts. Thankfully the board filters for that. I notice because I'm also an editor and book designer.
It was NEVER as "intellectually deep" or "complex" as you are trying to suggest. It is this kind of misplaced nostalgia for something that never was...
While the whole was not always that deep or complex, there certainly are instances of it from every series. That there are past episodes that were quite thought-provoking for their time as far back as TOS proves you wrong. Some deep and complex episodes do exist. That is not nostalgia but fact.