TIMESONLINE article.
I know that the net is a terrible waste of the most refined form of energy we have: electricity. But how do we consumers go about telling the industry we want them to start making more efficient electronics? -stop buying their products
-Yeah, I don't see that happening either.
When it comes to cars we have the choice to get one that has a better mileage (or just use it a lot less), we can insulate our houses to keep the cold out (or in; depending), we can use efficient light sources, take shorter showers, use nature instead of machines to dry our washing…
We indeed have a lot of choices when it comes to most of the things we do on a daily basis, but not so with computers (or all that other electronic stuff we have come to depend on for our entertainment (and work/studies)). I mean: when's the last time you saw a computer advertised primarily for it's low power consumption?
I don't really have a question, 'cept perhaps: do you feel the Google-guilt?
Physicist Alex Wissner-Gross says that performing two Google searches uses up as much energy as boiling the kettle for a cup of tea.
Nicholas Carr, author of The Big Switch, Rewiring the World, has calculated that maintaining a character (known as an avatar) in the Second Life virtual reality game, requires 1,752 kilowatt hours of electricity per year. That is almost as much used by the average Brazilian.
I know that the net is a terrible waste of the most refined form of energy we have: electricity. But how do we consumers go about telling the industry we want them to start making more efficient electronics? -stop buying their products

When it comes to cars we have the choice to get one that has a better mileage (or just use it a lot less), we can insulate our houses to keep the cold out (or in; depending), we can use efficient light sources, take shorter showers, use nature instead of machines to dry our washing…
We indeed have a lot of choices when it comes to most of the things we do on a daily basis, but not so with computers (or all that other electronic stuff we have come to depend on for our entertainment (and work/studies)). I mean: when's the last time you saw a computer advertised primarily for it's low power consumption?
I don't really have a question, 'cept perhaps: do you feel the Google-guilt?