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Since when is Harry Knowles a "mainstream" reviewer?

darkwing_duck1

Vice Admiral
I noticed the "reviewer blurb" on the cover of GI JOE cites Harry and AICN...since when did they earn the credibility of being a "pro" reviewer?
 
When Paramount decided so.

Also, he´s quite well-known among geeks both in Europe and the US that are likely to buy the movie.
 
^

No, his wheelchair carries a lot of weight everywhere he goes...

And Harry Knowles may have been the only one who had anything positive to say about GI JOE. And, thus, he gets a blurb quote on the DVD.
 
Since his reviews got an X number of regular readers.
 
Its not the first time Harry/AICN has been used, via quote, for promotion. I can't tell you what was but I've seen him mainstreamed like this before.
 
These days the internet pretty much is as mainstream as print and visual media, and he's one of the most read reviewers online.

Plus, as has already been said, he was one of the few people to have something good to say about the film ;)
 
These days the internet pretty much is as mainstream as print and visual media, and he's one of the most read reviewers online.

Plus, as has already been said, he was one of the few people to have something good to say about the film ;)

Which makes me wonder if I was watching the same movie as he was.
 
Well, Heavy Harry might be a bit of a tool at times and tends to kiss the ass of whatever studio or movie star is being nice to him at a particular time. But while often disagreeing with his reviews, I'd take his word on a movie before I'd take that of many of the pretentious twats reviewing movies for many newspapers and magazines.
 
I dunno, but he's awfully FAT! I mean my GOD he's enormous!...keep your hands out of the buttered popcorn Harcourt -- and maybe...I dunno...get some EXERCISE!
 
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It's not 1999 any more guys.

When you run one of the two or three biggest movie websites for 10 years and have thousands of readers, you're mainstream.

I'll bet more people read Knowles' reviews than read movie reviews in the New Yorker.

That's the way of the world. You blink your eyes and the Fat Redhead Internet Geek is a mainstream reviewer. You blink your eyes again and Modern Warfare 2 is bigger than Return of the King. You blink your eyes again and no names in the top 40 look familiar, except for Lady Gaga who you've heard of from your gay friends. That's just the way pop culture is.
 
EVERY MOVIE these days that's from a major studio or that had a theatrical release (sometimes just making the rounds on small film festivals is enough) can find a positive review somewhere -- anywhere -- to have a positive review blub put on the DVD/Blu-ray cover. Movies with great reviews can quote all the big name critics, while the bad movies take whatever they can get.

Hell, Jeff Craig of "Sixty Second Preview" fame doesn't even have to see the movie to be quoted since his segment is called "Preview" and not "Sixty Second Review."

I think there's even a movie or two out there that has a positive quote from AICN's Drew McWeeny.

What's funny is the quote on the back of the original Batman & Robin DVD cover (I don't think it's on the re-release), where they took a NEGATIVE review from Michael Medved and put a bunch of "..." in to piece together the good stuff he said. :lol:

Either Siskel or Ebert, whichever one didn't like Dennis the Menace, even got quoted because he said Walter Matthau was brilliant casting for the role of Mr. Wilson, never mind the rest of the review ripping the movie.
 
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