I just finished this up for my Intro to Packaging class and thought I'd share with you guys. The assignment was to develop a labeling scheme and ultimately a complete packaging solution for a product of our choice, whether it be real or original. The products had to be in bottles...and that's about all the guidance we had. Most people did beer or soda, but I decided to go a little different route, and a little less...edible.
My whole goal was to make packaging for motor oil that makes it seem fancy, upscale, exclusive, premium...basically something more than those common plastic bottles that someone driving a Jaguar or a Rolls Royce would want in their car. I modeled the design after olive oil and wine bottles.
We needed to make 3 variations or flavors, and mine are 10W40 and 5W30 oil and Max ATF automatic transmission fluid.
My whole goal was to make packaging for motor oil that makes it seem fancy, upscale, exclusive, premium...basically something more than those common plastic bottles that someone driving a Jaguar or a Rolls Royce would want in their car. I modeled the design after olive oil and wine bottles.
We needed to make 3 variations or flavors, and mine are 10W40 and 5W30 oil and Max ATF automatic transmission fluid.


