New Name For Sci Fi Channel

[cylkoth]

It's official, Skiffy will rebrand as...




SyFy.

Yeah...That's the new name...

Plans call for Sci Fi and its companion Web site (scifi.com) to morph into the oddly spelled Syfy — pronounced the same as “Sci Fi” — on July 7. The new name will be accompanied by the slogan “Imagine Greater,” which replaces a logo featuring a stylized version of Saturn.

A channel called Syfy will, presumably, not be confused with SyFi Global, an information technology company; S.Y.F.I., the Summer Youth Forestry Institute; or Syfo seltzer, sold by Universal Beverages.

The tweaking of the Sci Fi name, introduced in 1992, is part of a rebranding campaign that seeks to distinguish the channel and its programming from cable competitors — 75 of which are also measured by the Nielsen ratings service.

The Syfy name is to be introduced on Monday to advertisers and agencies by executives of Sci Fi, part of the NBC Universal Cable Entertainment division of NBC Universal, a unit of General Electric.

Sci Fi Channel Has a New Name

 

[clint g]

The execs over at "SyFy" should share whatever it is they're smoking with the rest of us. How on earth is this a good idea....

 

[Gepard]

The new name will be accompanied by the slogan “Imagine Greater,”

Is that even grammatically correct?

 

[Brent]

"Imagine Greater" what? More movies about giant snakes?

 

[cylkoth]

 

[cardinal biggles]

God, what a retarded name. At this point they should just scrap the whole network. Kill it with fire. And then nuke it from orbit just to be sure. If it weren't for Doctor Who and Sarah Jane, I wouldn't watch at all. And those I can get on DVD...

 

[Brent]

Ya know, once BSG goes off the air i'll have no reason to watch the "SyFy" channel anymore.

 

[Skywalker]

Aww, now we can't call it Skiffy anymore.

 

[Norrin Radd]

So every time they show wrestling and shit are they going to now have the excuse that they're not really a "sci-fi" channel, but a "syfy" channel, whatever the fuck that means?

 

[cardinal biggles]

Like they cared about having an excuse before?

 

[Dream]

SyFy?

Lame!

 

[USS Mariner]

SyFy - Now you have no need for a "nerd" excuse to watch our shit reality shows.

 

[scotthm]

So every time they show wrestling and shit are they going to now have the excuse that they're not really a "sci-fi" channel

I would expect that after the name change their programming will become more diversified.

---------------

 

[Gepard]

I would expect that after the name change their programming will become more diversified.

Yes. Diversified into shit.

 

[Norrin Radd]

new word: Divershitied

 

[USS Mariner]

I would expect that after the name change their programming will become more diversified.

Yes. Diversified into shit.

...Like what? They already have shit reality shows and the aforementioned shit home-movies. What else could they possibly find?

CSI: That Fucking Ginger who does Terrible Kirk Impressions...IN SPAAAAAAAAAACE?

 

[Gepard]

What else could they possibly find?

You doubt their ability to find new and astonishing realms of shittiness?

 

[USS Mariner]

What else could they possibly find?

You doubt their ability to find new and astonishing realms of shittiness?

Is there any more shit to find? Aside from bad CSI clones, what else is there?

 

[Frontier]

This is the lamest thing I've ever heard, LOL

 

[USS Mariner]

This is the lamest thing I've ever heard, LOL

SyFy: We suck so much, we don't even both to spell out our name anymore.