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How effective are advertisements, really?

...if some-one comes out with a new razor I'll give it a try until something else comes along or the blades get too expensive)
(Mach 3, Quattro, Fusion and now Schick Hydro because the Fusion blades are so damn expensive).

Dude, stick with Fusion. I use a FusionPower, and it's awesome. Yeah the blades cost a fortune but you need to change them so rarely that it's actually cheaper in the long-run. I shave about every other day (yeah I'm lazy), and used to go through SensorExcel3 (or whatever they were called) blades on a weekly basis, but a FusionPower lasts me 3-4 weeks minimum. Bargain. :cool:

And they really WORK. Glide like a knife through butter, and the single blade on the back is great for trimming the sideburns and under the nose.

You know, I think Gillette actually made a product that's TOO good with the Fusion system. People don't need to change blades as frequently with them as with previous systems, and I don't think Gillette realised they were that good!

They've since put out an ad specifically suggesting the blade should be changed when the lubrication strip goes from blue to white, which is really unnecessary as the blades stay sharp for so much longer than that.

speak for yourself :) - I was going through a fusion catridge a week (would get 4 maybe 5 shaves out of it).

Are you growing hair, or iron filings? :D
 
The lyrics of the jingles are pretty effective. I remember all the lyrics to most of the commercials I grew up hearing.

For example: My bologna has a first name it's O-S-C-A-R, My bologna has a second name it M-A-Y-E-R, oh I love to eat it everyday, and if you ask me why I'll say, Cause Oscar Meyer has a way with B-O-L-O-G-N-A....

Hmmm, BRB, I'm going to go get a bologna sandwich because I am, all of a sudden, hungry :cool:

(bet that jingle sticks in your head now too...your welcome:guffaw: )

Commercial jingles were much more memorable back then. I can't think of a single commercial that's on the air right now that has a jingle I could sing for you. (And as I was composing this, I flipped through a few channels just to check. They're all airing commercials right now, but not one of them has a jingle - just background music.)

The ones I remember these days are the ones that are amusing or very creative, such as the Old Spice ads. The PS3 ones are kind of amusing as well. I find, though, that beer commercials are usually the most creative, but even they're not as good as they used to be.

My new FAVORITE is the Axe commercials that says "Axe cleans your balls".....:guffaw:
 
Here's our jingle for Goldfish.
Yes, baked and not fried Goldfish.
The wholesome snack that smiles back
Until you bite their heads off! :guffaw:
 
95% of adverts - zero impact. I wouldn't even be able to tell you about the ad, or name the company 10 minutes later.

4% of adverts - extreme negative impact because I either hate the spokesperson with a hatred that passes all understanding (Flo, of the Progressive adverts is one example. Another is the Burger King) or I hate the message (example = Toyota Highlander advert where the 10-year old discusses how he doesn't tolerate geekiness in his parent's automobiles...and therefore, they should spend $50,000 or whatever on a Highlander, so that HE will be happy. So what we are saying here is that a 10 year-old's Geek Tolerance Threshold should be of prime consideration when investing in a major motor vehicle. :rolleyes: Another example is the Kia gangsta rats - so are we saying that a selling point is that Kia ownership is better than running down the street with a cardboard box over your head? I'm confused. I mean, isn't that setting the bar just a smidge low? :lol: )

1% of adverts - extreme positive impact. This would only happen in a case where a company puts out advert after advert that are all winners. And the only company I can think of where this is true (for me) is GEICO. I love the Gecko...I love the Woodchucks...I love Andres Cantor, Soccer Announcer on chess, I love Drill Sergeant Therapist, and I love the Pig Maxwell and the Pinwheel hanging out the passenger side window. Even the caveman, while at the bottom of the list, has his moments...like recently wanting to go get a cappuccino before embarking on a fishing vessel. Because of these ad campaigns, I called GEICO when I recently renewed my car insurance. And am now one of their customers. :)

Edit to add: Also in the 1% would be the DirecTV Sunday Ticket adverts. I care about these ads, which I think are hilarious, more than I care about football itself.
 
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I love the Gecko...I love the Woodchucks...I love Andres Cantor, Soccer Announcer on chess, I love Drill Sergeant Therapist, and I love the Pig Maxwell and the Pinwheel hanging out the passenger side window. Even the caveman, while at the bottom of the list, has his moments...like recently wanting to go get a cappuccino before embarking on a fishing vessel. Because of these ad campaigns, I called GEICO when I recently renewed my car insurance. And am now one of their customers. :)

How about this one? :D

[yt]http://www.youtube.com/watch?v=ZJMGS7l0wT8[/yt]
 
The other night while staying at my parents' a Red Lobster commercial came on. Ten minutes later we were in the car. We were pretty excited about having seafood instead of yet more turkey leftovers. :)
 
Not much in my case. Most ads are irrelevant to me; I don't drink, so no beer ads, I don't drive, so no car or car insurance ads, etc.

I buy store brands; I once had minor mouth pain, remembered the Anbesol ads to treat that, asked in a drugstore where Anbesol or something like that was, and then bought the cheaper brand instead of the Anbesol.

And certain ads backfire on me by seeming fictional. I was once in a fast food place, and was startled to see someone buying a Sunny Delight. I'd seen lots of commercials for the product, but it came across to me as just more TV fantasy stuff; I'd no more think of actually trying to buy some than I'd think of trying to buy an issue of the Metropolis Daily Planet.
 
I have very little exposure to ads any more. I don't watch much TV, and most of what I do watch is recorded on my computer so I skip right past ads. I don't even see banner ads web pages. I know where they are on the page, so I just automatically look right past them without even noticing their existence. If they make sound, I get annoyed, yell at the computer to shut up and immediately go back without finishing reading whatever was on the page. That all happens within 2 seconds, so I don't even hear enough of the ad to know what it's about. I haven't listened to the radio in weeks or maybe even months, so nothing there either.

Now that I think about it, I've gotten so fed up with ads and the constant barrage of companies trying to get my money that I"ve altered by media consumption habits to specifically avoid ads as much as possible.
 
.... If they make sound, I get annoyed, yell at the computer to shut up and immediately go back without finishing reading whatever was on the page. That all happens within 2 seconds, so I don't even hear enough of the ad to know what it's about. ...

unless I'm actually going to use my computer to watch or listen to something, my volume setting is OFF. I get enough sound out of operating my computer from typing and clicking.
 
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