I'm not sure if you know what "fan service" means.
Like I said earlier, yes. Season arcs don't scare people from Game of Thrones or two Walking Dead shows.Can we have season long stories and fan winks while getting new fans?
I don't think it works that way.I heard from a friend at a convention this year, who wrote an episode of Star Trek: Deep Space Nine, got paid for it, and it never aired, that Paramount was getting more money from advertising from DS9 than TNG.
When the plot of your story requires knowledge of other episodes or films in order to make sense, then yes it can scare away newbies.
I have literally never seen that happen in any way that didn't explicitly explain up front all the important story points that had been missed.
Unless you're talking about episodes referencing previous episodes of the same series in the exact same story arc, and in that case, in case anyone hasn't noticed: that's what all popular tv is about now. That's the entire point of making Discovery a serialized 'streaming' style show, because that's the style that will undisputedly bring in new fans. 'Easy to understand' episodic reset button style programming is exactly what people DON'T want on their tvs anymore.
And, while it seems that this is the subject that somehow is at the heart of this thread (even though it confusingly has nothing to do with the thread title), I will also say on the subject of actual fan service: even this does not need to scare anyone away. Sure, it can be handled poorly, making assumptions about people 'obviously' knowing all kinds of weird shit that no one who isn't a die hard fan actually knows - in that case, it would be a problem. But it can also be handled well: taking popular fan recognized elements and placing them in the background where the fans will notice and get a kick out of it and the general audience will not notice and therefore not be intimidated; or taking popular fan recognized elements and building a good story around them that makes just as much sense as every other story on the show.
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