Discussion in 'Star Trek Movies: Kelvin Universe' started by RAMA, Apr 26, 2013.
This addresses the four year gap.
In the domestic market TWOK was the fourth highest grossing film of summer 1982 and the sixth highest grossing film of the year. Blade Runner was #27 for the year, although its reputation and influence have grown over the years.
It is idiotic to declare this movie a failure after only one weekend.
Especially when it's already made back most of its budget.
It's more complicated than that. The studio doesn't get all of the box office.
The studio projected $80-100 million, so that's what they got. No real surprises.
In fact, the international numbers have been better than I expected. 80 and a half million in just one week. That's pretty good
The studio forecast was $100 million for the 4-day weekend. As the article points out, studios usually lowball their forecast so that the ultimate opening gross looks even better in comparison.
164 million after just one week is not a failure. No matter how you try to spin it.
I think moving the release date was a mistake.
It was looking like it might fail at one point on Friday, but it's not a failure yet. Just a big disappointment.
We were discussing what movies were widely talked about then, not what they made.
If you think I've been saying it's a failure you haven't been paying attention.
In the last few days before release.
The big story for the studio is the 80% improvement overseas over Trek 2009; that's what they worked hard for and it's coming through. If they get that up to anywhere near 50 percent of the movie's gross they'll be thrilled.
That's just not true, there was some industry talk about it before the debut, but every report I saw projected $80+ million. The fact that Variety predicted $85-90 million and it made $84 million shows it was pretty close to being on track.
You said TWOK wasn't one of the biggest releases of that summer, which seemed like a box office referrence, and your response was after talking about box office glass celings and ticket prices. Hence my reply.
It is true. A day or two before opening day Paramount was forecasting a $20 million Wed/Thu and an $80 million 3-day weekend, for a total of $100 million. It's that forecast that Box Office Guru was referring to.
I was replying to Trek God 1's remark about all the "spirited conversation" that TWOK supposedly engendered at the time.
I suppose I should have quoted that part of his post for clarity's sake.
Watch what Paramount does for the next flick. They'll cast a big time Chinese actress in a Captain's role or in the role of Kirk's sidekick heroine because they think that the Chinese market is untapped. See if I'm not right.
ST'09 died in Asia last time 'round and Paramount wants to improve on that.
Ah, I see. No problem.
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