STID "tracking" for $85-90 million opening [U.S. box office]

Discussion in 'Star Trek Movies: Kelvin Universe' started by RAMA, Apr 26, 2013.

  1. Coloratura

    Coloratura Snuggle Princess Premium Member

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    Well, if we go by Hollywood accounting, no film has made money ever, so I take it with a grain of salt. :lol:
     
  2. LOKAI of CHERON

    LOKAI of CHERON Commodore Commodore

    Fair point! Accountants are deeply creative individuals!!!
     
  3. Roald

    Roald Commander Red Shirt

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    It's just when I look up a film's budget, I always find the production budget (not including the marketing budget); just like when I look up a film's total gross, I always find the box office gross (not including dvd sales). Does anyone know what ST (2009) has cost including marketing, and what it made including dvd sales, merchandising, etc..?
     
  4. Flake

    Flake Commodore Commodore

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    Well its not just box office.

    Worldwide DVD, Blu-Ray, PPV and TV Rights to come as well.

    I reckon ST09 added over $100m in North America alone just from its DVD & Blu-Ray sales.
     
  5. Xavier_Storma

    Xavier_Storma Lieutenant Commander Red Shirt

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    This hurts...

    Analysts are projecting at best an 83 million 4 day gross, at lowest not even 75 million.

    Considering that HANGOVER III opens mid-week and FAST 6 follows on Friday, it is save to say, that INTO DARKNESS will not come close to the domestic gross of its predecessor. Not even counting in the overprized 3D ticket sales, I wonder how Paramount will comment on this.

    On the other hand: The film outperforms the 2009 film overseas by 50%.
     
  6. Casas9425

    Casas9425 Lieutenant Red Shirt

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    You have a popular villain like Kahn and you choose not to market him and you cast a pretty much unknown British actor to play him. That hurt the marketing and box office. If they had cast the more popular Benicio del Toro and marketed the movie around him as Kahn things would've been different.
     
  7. Flake

    Flake Commodore Commodore

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    Apparently according to deadline.com, rival studios are predicting that the weekend will be as low as $56.2m 3-day and $69.7m 4-day. If it turns out to be the low number then its a disaster.

    Closer to 75-80 the better. Even that is a disappointment.

    Move next one to March/April or December! As far away from a Star Wars or Comic book movie as possible.
     
  8. Phily B

    Phily B Commodore Commodore

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    It's disappointing because it cost 180-190m to make and had a big marketing campaign (albeit a lot more focused on overseas) but domestically it's likely going to do worse than the last. This would be easier to stomach for everyone if there was a logical reason for it, but there isn't - everything says this film should be a 100m+ OW including early tracking and projections.

    I'm now hoping for 200m and if the OS % is higher than domestic then all is not lost.
     
  9. LOKAI of CHERON

    LOKAI of CHERON Commodore Commodore

  10. MickJo1701

    MickJo1701 Commander Red Shirt

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    I dont know much about the box office business but this makes for very grim reading :(

    STID was better than IM3 and I wouldn't touch FF6 with a bargepole.
     
  11. Xavier_Storma

    Xavier_Storma Lieutenant Commander Red Shirt

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    You really have to get some insights to understand why less than 400 million for a film like TREK is considered to be "meh" at best.

    TREK cost 190 million to make.
    Add the viral campaign and ads to it. Usually for a film of that calliber you can add another 40 to 50 million.
    Add the profit the cinemas want to get out of the film (depending on the cinema).
    Add the profit the studio(s) want to make.

    Nowadays a film is considered a (modest) success if it makes double it's costs.
     
  12. Phily B

    Phily B Commodore Commodore

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    Star Trek has usually been solid domestically, the OS for the last film was disappointing but not disheartening as it did so well domestically which is where their money comes from. Now we're looking at it finishing 50m below 09. There will be a lot of head scratching at Paramount, but I think they'll point the blame at the marketing and secrecy.
     
  13. The Transformed Man

    The Transformed Man Commander Red Shirt

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    Benicio del Toro is not a marketable actor, and most average filmgoers have no clue who he is. At best you might get a, "Saaaayyy... isn't that that guy from that film" kind of reaction.

    Yancy
     
  14. Phily B

    Phily B Commodore Commodore

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    If you want positives, it MIGHT be the first Trek movie to do more OS than domestically. Paramount will be pleased with an improvement in OS.

    If there is a sequel it'll probably only have a marginal budget increase though. There should be a sequel however, Trek is a huge franchise as far as merchandise, DVDs, rights etc go and even if it doesn't do 500m+ world wide it should limp beyond 400m+.

    It just means they need to look at their marketing and get the next movie out quicker.
     
  15. Phily B

    Phily B Commodore Commodore

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    Even "John Harrison" wasn't well known, even if he appeared on the posters. The marketing seemed a bit all over the place to me.
     
  16. Beyerstein

    Beyerstein Captain Captain

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    Alot of articles are appearing now that the movie is under performing and falling below domestic expectations.
     
  17. The Transformed Man

    The Transformed Man Commander Red Shirt

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    If you wanted a name actor then they should have gone after someone like Javier Bardem. Frankly I loved Cumberpatch in the role.

    Yancy
     
  18. Out Of My Vulcan Mind

    Out Of My Vulcan Mind Vice Admiral Admiral

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    There should be a sequel, but there probably won't be a budget increase at all. It's more likely there'll be a budget decrease.
     
  19. Casas9425

    Casas9425 Lieutenant Red Shirt

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    I disagree completely. Cumberbatch is not a marketable actor because no one knows who he is. People know who Benicio del Toro is.
     
    Last edited: May 18, 2013
  20. Phily B

    Phily B Commodore Commodore

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    I doubt the budget will decrease, this movie will disappoint as far as box office and we'll have to see how the foreign box office is first before saying that. I think limping across to 400m-450m worldwide will be very disappointing for the studio, but be enough with the bluray/dvd sales.