Here's an interesting story: http://io9.com/declassified-memos-reveal-debate-over-naming-the-shuttl-1603073259 Newly declassified White House memos reveal the discussion that led to the decision to give into Star Trek fans' petition to name the prototype space shuttle Enterprise, instead of Constitution as originally planned (although even that would've kinda been a Trek reference). A sample: I like that. "The space-oriented 'Star Trek' group." Downplaying the fact that the "group" was the fan base for a sci-fi TV show. Others argued that the use of Enterprise in US naval tradition was a better rationale. A security advisor named Jack Marsh wrote: Yup, just a passing fad, that Star Trek. Nobody will remember it in 35 years... Personally I've long regretted that the Trek fans jumped the gun. Sure, we got a shuttle named Enterprise, but it was just the prototype and never actually flew into space. We should've held out for the second one.