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Old March 16 2009, 06:38 AM   #1
cylkoth
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New Name For Sci Fi Channel

It's official, Skiffy will rebrand as...




SyFy.

Yeah...That's the new name...

Plans call for Sci Fi and its companion Web site (scifi.com) to morph into the oddly spelled Syfy — pronounced the same as “Sci Fi” — on July 7. The new name will be accompanied by the slogan “Imagine Greater,” which replaces a logo featuring a stylized version of Saturn.

A channel called Syfy will, presumably, not be confused with SyFi Global, an information technology company; S.Y.F.I., the Summer Youth Forestry Institute; or Syfo seltzer, sold by Universal Beverages.

The tweaking of the Sci Fi name, introduced in 1992, is part of a rebranding campaign that seeks to distinguish the channel and its programming from cable competitors — 75 of which are also measured by the Nielsen ratings service.

The Syfy name is to be introduced on Monday to advertisers and agencies by executives of Sci Fi, part of the NBC Universal Cable Entertainment division of NBC Universal, a unit of General Electric.
Sci Fi Channel Has a New Name
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Old March 16 2009, 06:41 AM   #2
clint g
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Re: New Name For Sci Fi Channel

The execs over at "SyFy" should share whatever it is they're smoking with the rest of us. How on earth is this a good idea....
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Old March 16 2009, 06:47 AM   #3
Gep Malakai
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Re: New Name For Sci Fi Channel

cylkoth wrote: View Post
The new name will be accompanied by the slogan “Imagine Greater,”
Is that even grammatically correct?
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Old March 16 2009, 06:48 AM   #4
Brent
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Re: New Name For Sci Fi Channel

"Imagine Greater" what? More movies about giant snakes?
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Old March 16 2009, 06:52 AM   #5
cylkoth
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Re: New Name For Sci Fi Channel

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Old March 16 2009, 06:57 AM   #6
cardinal biggles
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Re: New Name For Sci Fi Channel

God, what a retarded name. At this point they should just scrap the whole network. Kill it with fire. And then nuke it from orbit just to be sure. If it weren't for Doctor Who and Sarah Jane, I wouldn't watch at all. And those I can get on DVD...
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Old March 16 2009, 07:06 AM   #7
Brent
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Re: New Name For Sci Fi Channel

Ya know, once BSG goes off the air i'll have no reason to watch the "SyFy" channel anymore.
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Old March 16 2009, 07:08 AM   #8
Skywalker
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Re: New Name For Sci Fi Channel

Aww, now we can't call it Skiffy anymore.
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Old March 16 2009, 07:13 AM   #9
Norrin Radd
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Re: New Name For Sci Fi Channel

So every time they show wrestling and shit are they going to now have the excuse that they're not really a "sci-fi" channel, but a "syfy" channel, whatever the fuck that means?
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Old March 16 2009, 07:15 AM   #10
cardinal biggles
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Re: New Name For Sci Fi Channel

Like they cared about having an excuse before?
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Old March 16 2009, 07:17 AM   #11
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Re: New Name For Sci Fi Channel

SyFy?

Lame!
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Old March 16 2009, 07:22 AM   #12
USS Mariner
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Re: New Name For Sci Fi Channel

SyFy - Now you have no need for a "nerd" excuse to watch our shit reality shows.
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Old March 16 2009, 07:24 AM   #13
scotthm
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Re: New Name For Sci Fi Channel

Norrin Radd wrote: View Post
So every time they show wrestling and shit are they going to now have the excuse that they're not really a "sci-fi" channel
I would expect that after the name change their programming will become more diversified.

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Old March 16 2009, 07:26 AM   #14
Gep Malakai
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Re: New Name For Sci Fi Channel

scotthm wrote: View Post
I would expect that after the name change their programming will become more diversified.
Yes. Diversified into shit.
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Old March 16 2009, 07:28 AM   #15
Norrin Radd
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Re: New Name For Sci Fi Channel

new word: Divershitied
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