View Single Post
Old March 16 2014, 09:44 PM   #220
Campe98's Avatar
Location: Tennessee
Re: Veronica Mars Movie - Kickstarter

One thing to add on my argument. Most films are distributed digitally. I have a friend who used to manage an independent movie theater and she indicated that typically the price of a catalog title is fairly typically cheap. They send you a hard drive with the film on it usually around the reasonable price of $300. Let's assume that the licensing fee is a moot point as WB is handling the distribution and renting the theaters. A hard drive holding a digital file would cost about $150. Nonetheless, also let's assume that WB has at least 300 of these sitting around. I think it's a fair assumption. So, let's call that a wash. And just say it costs $50 to ship the movies to the theaters. So that's $14,550 for shipping to 291 theaters.

Veronica Mars is showing exclusively at the AMC theaters this weekend. Let's say that renting a theater for 2 hours is $500. Pretty reasonable. But also, assuming that it's going to 291 AMC screens probably would get them a bit of a discount. So let's assume $300 a screening. Let's then assume it shows five times a day per screen. For three days, that puts that cost at $1.3 million. And if they don't get a discount, that puts it at $2.2 million for 3 days. Then let's assume they spent $1 million on advertising. So, we are talking probably $2.3 to $3.2 million.

Also, the Kickstarter campaign was only asking for $2 million which tells me the overall price to make the film was fairly low. While they probably utilized more money towards production, getting $5.7 million probably took some of the money towards things like distribution, advertising and theater rental.

Granted... this is all assumption on my part.
"Living is easy with eyes closed."
John Lennon, Strawberry Fields Forever

Last edited by Campe98; March 16 2014 at 09:53 PM. Reason: Fixed an error.
Campe98 is offline   Reply With Quote