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Old March 16 2014, 06:53 PM   #211
Campe98
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Location: Tennessee
Re: Veronica Mars Movie - Kickstarter

This is unprecedented though. How do you measure success on a film that has a pretty decent sized fan base, an extremely limited release in theaters and a potentially large following on VOD? You can't base it on box office receipts alone. Plus, WB didn't put much up on the film cost-wise, nor did it have an advertising budget to speak of. Ultimately, wouldn't ever penny that came in on this be considered pure profit?
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