People are certainly putting more effort and paying more attention into video game stories, that's been true since Final Fantasy 7. But again, you don't play video games for the same reason you watch film.
If holodecks existed in real life, they wouldn't be holoprograms of novels, they'd be more like Mass Effect, programs where your decisions affect the story and you can live out your suppressed fantasies. Video games and movies satisfy different regions of your brain. One could never replace the other.