Mr Light wrote:
You think they would want to announce NEW shows though?
Not really. To build on what Mister Fandango
said, they want to be thought of as a utility: one month's subscription isn't any better or worse than another month's; the important thing is that it's a bill that must be paid, just like water or energy. Trumpeting new content suggests that you have a choice
to subscribe to Netflix rather than Hulu Plus or Amazon Prime, and they don't want to be thought of in terms of choice.
Furthermore, even if they only
announce new content, that would inevitably encourage people to whine about why they don't have other
content, or why some content went away. For $9 a month, you get streaming, which is what it is, period. You want total choice, subscribe to discs.