The tie-in angle was based on articles that have gone under discussion in the various threads on YJ and GL. IMO, the discussions we've had regarding CN would seem to indicate that CN botched their marketing, though honestly I've no
idea what their finances look like or what bills they have to pay.
As for a robust animation market, what are you thinking of in particular? If it's on premium cable, then subscriptions would be generating income in addition to advertising, yes? (Though, to be honest, I have no real idea how that breaks down.)
Yes, I wouldn't want a Trek
show to depend on selling toys, either. That would almost certainly generate episodes that I would not enjoy watching. GL and YJ were very good, though (but they were apparently financial failures, and I wouldn't expect a new Trek
series to be ordered under similar conditions).