Hound of UIster wrote:
Word of mouth is overrated.
More people will buy #1s.
Creative team changes are things that only comic book nerds (people like us) care about.
There was a time when issues like #50, #75 and #100 actually meant something. Publicity around those issues was important. Now comics don't even reach 30 or 40 issues.
I am sure there are other ways to get hype a book rather than just starting at 1 again. Why does Justice League United need to restart JLA at #1 for example? Why not just change the title of the book?