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Old January 13 2014, 09:52 AM   #49
Maurice
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Re: Fact checking These Are The Voyages....

drt wrote: View Post
Warped9 wrote: View Post
It also would be nice if we could get hold of demographic information. Of course I don't know how detailed we want to get with this.
Maurice wrote: View Post
How far do we want to go? On this one subject I'm content just to know if there's any validity to Cushman's claims that the show was a hit in any ratings sense.
I recall reading years ago in some Trek book that detailed demographics weren't collected until the year after Star Trek was cancelled, but that they were "test driven" if you will by Nielsen during the final season (that is collected, but used internally by Nielsen to refine thenew process), and that Star Trek did do very well with the commercially valuable young adult demographic (18-34 maybe?). However, I don't know the validity of that claim or if it's more Trek apocrypha.
See "What About Demographics?" on this page (link).
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