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Old December 17 2013, 09:40 PM   #36
Fleet Captain
Re: CBS Developing 2 New Treks?

The same reason people invest in big companies like Apple and Google, rather than dealing solely in penny stocks.

It is true that they could get lucky and spend a third of the budget they'd spend on a Trek series and have a successful new sitcom that makes the same or larger profit margin than a Trek show would, but there is also a MUCH higher risk that it will fail.

If you invest into more money into an established franchise with a big fan-base that would watch the show it has a much lower risk of failing. It also has the added benefit, that whether the show is a success or failure, they will have more of an opportunity to make money on recurring DVD/Bluray/Digital sales as well as merchandising rights.
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