People have a look and sound to them. I had known Nimoy-as-Spock for many years and adventures. His death affected me because he was an old friend dying, and valiantly to boot. Pine-Kirk I have not seen and heard many times and on many different adventures. His death didn't affect me. Plus I knew he wouldn't stay dead.
No comparison. Plus I don't like hyper, smashy-crashy movies. Only saw this once and won't watch it on dvd. No biggie.
So in a standalone movie with new characters, no death scene affects you?