Allyn Gibson wrote:
Mr Awe wrote:
^ Like I said before, I still think it's too darn early to really start hyping this! Wait until November!
In the home market, maybe
it's too early to start hyping this.
For markets outside the UK, it's not too early at all. In fact, it's getting to be too late in some ways. American television series usually have their debut dates locked in months in advance and commercials on the airwaves six to eight weeks in advance.
I realize that BBC1 is the dog and everyone else is the tail, but BBC1 isn't wagging the tail when it needs to be wagging.
No, in the US, they wouldn't normally hype a specific show months before it airs. The date might be locked in months in advance, but they're not usually hyping it at that point.