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Old September 12 2013, 03:20 PM   #23
Timby
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Re: Couldn't find a thread for this...has anyone been to see "Jobs?"

Alidar Jarok wrote: View Post
Movie quality aside, how is Ashton Kutcher in the movie?
Kutcher's actually really very good, particularly as the snake oil salesman that Jobs was in the '70s and '80s. I had no qualms with him at all.

What did bother me, though, was that the film was almost a hagiography. Case in point: In real life, when the 1984 Super Bowl commercial was shown to the board of directors, the response was first stunned silence, and then outrage -- everyone hated it, outside of Jobs. The board then ordered Chiat\Day, the agency which produced it, to sell off Apple's ad spots. Jobs, however, believing that the ad was a winner, told Jay Chiat to sell off Apple's 30-second spot, but lie to the board and say he couldn't find a taker for the 60-second spot (which was reserved for 1984). The ad ran, and the rest is history.

In the film, 1984 is shown to the board, which then erupts in a standing ovation and uproarious praise, and one of the board members goes over to Jobs, shakes his hand and says, "This is a game-changer."

Obviously biopics are going to take artistic license, but ... that's a classic example of Jobs' stubbornness paying dividends, and it would have worked great on film, but instead it was just kind of limp.
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