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Old July 14 2013, 10:53 PM   #2855
Therin of Andor
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Re: STID "tracking" for $85-90 million opening [U.S. box office]

Mr. Adventure wrote: View Post
I do think that if you can excite the media it can spill over to the unwashed masses. I don't know that this would've happened but I think it's at least possible.
The international media was extremely excited. Reflected by our high box office. Perhaps the US media was less excited because they would have faced "Spoiler!" backlash if they had have talked about STiD too much. It was a premiering film making news Down Under but the US media chose not to talk about it too much on home soil? Perhaps?

Was US media really less excited by STiD than other films of its ilk?
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