So why cant Star Trek ever match Star Wars in popularity?
Maybe Star Wars is simply the improved (commercially) version of science fiction.
He's excellent for looks and action scenes, making him a good second unit director, but he's terrible with actors.
I absolutely love the original SW trilogy but I am one of those people who hate what the blockbuster did to film.
It wasn't really that much different before. I've seen movies from the 30s and 40s with similar sensibilities.