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Old July 3 2013, 11:28 PM   #2569
Noname Given
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Re: STID "tracking" for $85-90 million opening [U.S. box office]

Borgminister wrote: View Post
Not sure that the 50th anniversary is going to be a selling point to ordinary moviegoers... And the fans will go anyway, so...
The 50th Anniversary is a way to market EVERYTHING Star Trek during that year -- yes, us fans will jump at anything; but 'anniversary' milestones like this ARE a proven way to get the general public interested as well.

They would be crazy if they didn't release the next major Star Trek film (along with a crapload of other Trek stuff) during 2016.
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