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Old June 14 2013, 02:55 AM   #2119
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Re: STID "tracking" for $85-90 million opening [U.S. box office]

Belz... wrote: View Post
BillJ wrote: View Post
I think two things hurt the film here in the States:

*Not using Khan in the marketing.
I'm not sure I agree. Non-fans don't care, and fans would see the movie anyway. Right ? What am I missing ?
Khan has permeated pop-culture and would present a hook to mainstream audiences. In my opinion.

"Just give me two seconds, alright, you mad bastard!" - Montgomery Scott, Star Trek Into Darkness
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