These aren't proper fans I'm talking about, just friends and associates. Whenever I bring up Star Trek (I have no social skills, OK?), I always mention DS9 is my favourite and almost universally get a bad reaction. I then press people on why they don't like it and they clearly know nothing about the show so it must be some bandwagon. I'm lucky if people even know it's "the one with the black captain."
TNG is easily the most popular Star Trek show among everybody I know in real life. Which is awesome cus TNG is terrific, but I'd like to see a bit more DS9 love.