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Old June 3 2013, 04:31 PM   #1655
Out Of My Vulcan Mind
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Re: STID "tracking" for $85-90 million opening [U.S. box office]

Belz... wrote: View Post
Didn't read the whole thread but, has anybody else noticed that Box Office Mojo is basically giving ST09 an extra day of revenue in their comparison with ID ? ID's first day was with a tenth of its full release theatres and it only made 2 million that day, and yet they count it when comparing the two, even in their article from today. That's kinda unfair for the new movie.
They're counting the same number of full days in release. The Wednesday night sneaks for STiD and the Thursday night sneaks for Star Trek aren't counted as days in release for that purpose. That revenue is just rolled into the total. STiD's 18 days in release are from Thursday the 16th May to Sunday the 2nd June, while Star Trek's are from Friday the 8th May 2009 to Monday the 25th May 2009. The comparison will sometimes be skewed because of the different release patterns for the two films.
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