Guy Gardener wrote:
Are you forgetting the 4 months, and million dollar force de jore ad campaign it took to generate that %60 abnormality in the ratings?
It makes absolutely no difference how they got them to watch. That is why they spend so much on campaigns: Some are going to stay. Let me quote myself from an answer to teacake, "If you have a 60% jump in one episode, some always stay around. Take a look at Tabachnick's Using Multivariate Statistics
, and Tracking the Audience: The Ratings Industry
Most people have problems with statistics and very large numbers.