this series is a vehicle to tell the story of Kirk and Spock, if folks will read beyond a couple paragraphs.
Bold part: You've done last your viewers.
I'm John Doe public. I'm flipping through On-Demand. I see "Star Trek". Hey, I liked the movies, why not. I see April and Colt? Who the fuck are these guys? Where's Kirk, where's Spock. I don't read the comics, don't read the novels, and the most I game is COD or WOW. Why the shit do I care that some character from the comics/books is in the show.
People want Star Trek, and to the pop-culture that's Kirk and Spock. We tried a prequel, it was called Enterprise it failed. You're not going to pull 20 million with Apirl and Colt.
this series is a vehicle to tell the story of Kirk and Spock.
this series is intended to morph into a series of Kirk and Spock of movie cast.
George Kirk (Hemsworth) is prominent in the first 2 terms of the overall narrative, and the name Kirk, never goes without mention.
this isn't "faith of the heart"
it's doing my research and giving it a crack, realizing the flaws of the past series, while creating a plot device in which to utilize the movie cast in their age specific roles.
John Doe Viewer don't care how much research you put in. He don't care if you're going to morph it down the road. He wants Kirk and Spock from scene 1, episode 1. You don't get season after season to world build or "morph" into something anymore. Bang, grab 'em by the nuts, keep their asses in the seats week after week, and if you don't pack up and go home.
Only the fans, the hardline fans, give two shits about April. And the bulk of them don't even care. You could bring back Enterprise and have as good as chance or better than the ideal you're putting out there. It's too big, to concept.