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Old June 1 2013, 08:18 PM   #1593
BillJ
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Re: STID "tracking" for $85-90 million opening [U.S. box office]

Flake wrote: View Post
BillJ wrote: View Post
Flake wrote: View Post

Lower budget for sure next time.
I don't know, Paramount may be in this for the long haul.

There were reports that FX paid 12% of the gross for the basic cable rights to Star Trek 2009 (in the U.S.), if that figure holds for Into Darkness that will add another $50 million to Paramount's coffers. When you factor in International broadcast rights, premium cable rights and home-video distribution this movie may end up in the $600-650 million dollar range. Not The Avengers/Dark Knight territory but it'll make a very healthy profit for the studio.
Well it will be less profitable than ST09 I think...

Lots of guesswork (educated guesswork!)!!

ST09 Quoted Production Budget: $150m
ST09 Worldwide Ad Budget: $100m (guess)
ST09 WW Gross: $385m
50% Back to Studio: $192.5m
Amount profit needed from DVD/TV/PPV/Rental to break-even: $57.5m

STID Quoted Production Budget: $190m
STID Worldwide Ad Budget: $130m (guess)
STID WW Gross: $465m ??
50% Back to Studio: $232.5m
Amount profit needed from DVD/TV/PPV/Rental to break-even: $87.5m
The ad budget for Into Darkness has been put at around $100 million. And it's money well spent if Paramount is able to turn Star Trek into an International brand. This movie easily makes money when all is said and done and the franchise is better situated for International markets in the future.
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