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Old May 25 2013, 01:08 AM   #1068
Location: Europa
Re: STID "tracking" for $85-90 million opening [U.S. box office]

Out Of My Vulcan Mind wrote: View Post
BillJ wrote: View Post
Yet it made as much as Star Trek 2009. One was a considered a success the other a flop. So can you really gather anything substantial from out-of-context numbers?
One was a succes and the other underperformed (I wouldn't say outright flopped) to a degree that it didn't get a sequel because of their respective budget levels. Both are part of the broad rule of thumb of the kind of return on a production budget that studios are happy with. If Superman Returns had a budget of $150 million it would have got a sequel.

If box office returns were the only requirements for a sequel we'd have seen a third Fantastic Four movie years ago.
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