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Old May 2 2013, 01:23 PM   #866
DarthTom
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Re: STAR TREK INTO DARKNESS - Grading & Discussion [SPOILERS]

indranee wrote: View Post
Uhh, your ignorance is showing. "IDIC" may be fictional, but the idea behind it is not. "Joto mot toto poth" is an old Hindu saying in Bengal (in India). It means essentially.... yes, IDIC.
From Memory Alpha
The invention of the IDIC by Gene Roddenberry caused friction between him and Leonard Nimoy, who saw it as a cheap ploy to sell replica merchandise to fans.
And who can forget this line from Space Balls:

Yogurt: Merchandising, merchandising, where the real money from the movie is made. Spaceballs-the T-shirt, Spaceballs-the Coloring Book, Spaceballs-the Lunch box, Spaceballs-the Breakfast Cereal, Spaceballs-the Flame Thrower.
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