For those getting S3 at Best Buy, make sure you at least get a price match with Target's ad and save $10.
Best Buy's VAM bonus feature is a download not on the BD disc. Also make sure the set has the sticker or you don't get the VAM.
"Fans who buy the set from Best Buy will not find the documentary on the Blu-ray itself, but rather as an online streaming/downloadable video accessible through Best Buy's Cinema Now content service. Sets have a unique access code which is then entered into the website so you can view the video."